What are Direct Links

What are Direct Links

Direct Link tracking allows affiliates to link directly from their own website (external Fifo personal) without the need for a Referral URL, so if you are a broker, accountant or third-party introducer to Fifo then you can benefit from using Direct Links to help ensure you maximise the opportunity to track visitors that have come from your website.

Use Direct Links for:

An increased opportunity for more conversions – Visitors won’t know they are clicking on your affiliate links.
Happier and more motivated partnership with Fifo – Since there is no affiliate link, you have a higher chance of earning rewards. Visitors cannot copy and paste the link into a new window and remove their tracking parameters, because there are none!

How does Direct Link tracking work?

You can enter your domain (or domains) into your Affiliate Area on our site. Once you have submitted a domain for approval, and we have approved it, you can link directly to our site, from yours, without using your referral link.

When a visitor clicks the link on your website and arrives on our site, the domain is looked up in the database we hold. If the domain belongs to you, then your affiliate’s ID is stored in the browser’s cookies, just like a normal affiliate link.

If the customer then goes on to complete a form, a referral will be created and assigned to you.

We’ll send you an email each time we have approved a Direct Link URL that you have submitted.

Important Note
There are certain web browsers, such as Safari on iOS, that have more restrictions. For example, if your site is using http:// and not https://, we may not properly detect the direct traffic from your site. There is a workaround, however, see ‘Direct Link Tracking Troubleshooting for more detailed instructions.

How do we prevent affiliates from registering other people’s domain names?

To prevent malicious affiliates from trying to claim traffic coming from URLs they do not own, each link that is entered go through our submitted URLs approval system.

Are domains with paths supported?

Yes, domains with paths are supported

Example:

  • A domain: site.com
  • A domain with a path: site.com/page or site.com/path/another-page would both work.

There are some scenarios that should be noted when managing domains with paths.

Scenario One

You have a domain (without a path) assigned to you as a direct link. Since the domain does not contain a path, any link from the domain will track back to you.

Example:

  • You have the domain siteA.com assigned to you as a direct link.

Outcome:

  • If a visitor arrives from siteA.com, they are tracked to you.
  • If a visitor arrives from siteA.com/page, they are tracked to you.
  • If a visitor arrives from siteA.com/another/page, they are tracked to you.
Scenario Two

You have the domain site.com assigned to you as a direct link. Another Affiliate has the domain (with a path) site.com/affiliateB assigned to them as a direct link.

Outcome:

  • Visits will be tracked back to you, no matter which page on site.com the visitor came from. This is because you (see scenario one above) have the base domain assigned to you.
Scenario Three

You have the domain (with a path) site.com/affiliateA assigned to you as a direct link. Another Affiliate has the domain (with a path) site.com/affiliateB assigned to them as a direct link.

Outcome:

You will be tracked if the visitor arrives from your direct link. The other Affiliate will also be tracked if the visitor arrives from Affiliate B’s direct link. If the visitor arrives from any other page on site.com, no affiliate will be tracked.

If in the future Affiliate C is assigned the domain site.com as a direct link, all visits from site.com, including the domains assigned to Affiliate A and Affiliate B will result in Affiliate C being tracked. This is simply because Affiliate C now has the base domain assigned to them. See scenario two above.

Can subdomains be used as direct link domains?

Yes.

 

 

 Affiliate Area Overview, Direct Links  
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